New Murabba Highlights Riyadh’s New Downtown Vision at MIPIM 2026

New Murabba , a Public Investment Fund company, has concluded its participation in MIPIM 2026 in Cannes, France, marking its third consecutive year at the global real estate event as part of the Saudi delegation at the Invest Saudi pavilion.

Held from 9–13 March 2026 at the Palais des Festivals in Cannes, MIPIM is widely recognized as a leading international platform for real estate and urban development. The event brought together 20,000+ delegates, representatives from 90 countries, and 300+ stands.

During the week, New Murabba showcased Riyadh’s future-ready downtown vision and the scale and innovation behind the New Murabba destination. Located in north-west Riyadh, the destination spans over 14 million square meters, positioning it among the world’s largest purpose-built mixed-use destinations.

New Murabba also highlighted masterplan features designed to support wellbeing and sustainable urban living, including 25% dedicated green space, a “15-minute downtown” approach, and a multi-modal mobility network integrating metro access, inner and outer loops, pedestrian corridors, and feeder services. The destination will include 90,000+ residential units for 280,000+ residents and is expected to welcome millions of visitors each year.

A key focus of engagement was The Mukaab, the destination’s iconic landmark inspired by Salmani architecture and reinterpreted through Najdi design cues and a radiant golden façade. With a scale of 400m x 400m x 400m, The Mukaab is envisioned as a dynamic ecosystem that brings together pepole to live, work, and play, supported by advanced technologies including AI, robotics, and holographic projection systems to deliver immersive experiences.

New Murabba’s continued presence at MIPIM 2026 reinforces its commitment to global engagement and partnership-building, while showcasing a new model for a world-class downtown experience in Riyadh